Leveraging IP rights to protect iconic designs
From mainstream brands to luxury fashion houses, retail businesses are often hoping to be the owners of and associated with the latest...
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Wearable Technology, Fashion and Intellectual Property – what should you consider?
Deloitte’s Mobile Consumer Survey in 2019 highlighted the rise of wearable technology and set out the expected future growth...
Non-traditional trade marks
The popularity of non-traditional trade marks is increasing worldwide, as demonstrated by the EUIPO filing figures below. A...
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